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Have You Heard: Instrata Offers In-Unit Grocery Delivery

Real Estate Weekly, June 2015

By Real Estate Weekly

Fed up with that grocery delivery guy not putting your stuff away? Well that’s about to change.

Instrata Lifestyle Residences has announced a partnership with Instacart to provide in-unit grocery delivery service to Instrata residents.

It’s the first in-unit grocery delivery service for a rental building in New York City.

Instrata residents order via Instacart’s app or online interface, choosing products from Whole Foods, Fairway and/or Costco.

If the resident is not at home, an authorized, insured Instrata staff member will receive the delivery and place the groceries in the unit – on the kitchen counter, refrigerator or freezer.

Participating residents sign a permission-to-enter form.

“It’s is all about convenience,” explained Rob Neiffer, director of Invesco Real Estate, the sponsor of Instrata Lifestyle Residences.

“We partnered with Instacart to make life a little easier for our residents. The unique service of in-unit delivery means one less thing to worry about. You can place an order from anywhere, and whenever you get home, the vegetables are in the refrigerator and the gelato is in the freezer.”

The minimum grocery order is $10, and delivery is available within-the-hour.